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How to do the things merchants ask us about, including the ones you do not need an app for. Written for the problem, not for the product.
How to hide prices on Shopify
Every way to stop a price showing to the public: theme edits, customer accounts, the password page and gating apps. Which one fits which problem.
ReadWholesale pricing without a second store
Running a trade catalogue on the same storefront as your retail one: what Shopify gives you, what it does not, and where a gate is the simpler answer.
ReadA members-only store Google can still find
How to build one in six steps, why hiding a shop from everyone also hides it from search, and how to keep the shop window open while the till stays shut.
ReadThe Shopify password page, and when it is the wrong tool
Why Shopify cannot password protect a single page, the three jobs the built-in password page is genuinely good at, and what to use for the rest.
ReadHow to password protect a page on Shopify
Shopify has no per-page password, so here are the three things people mean by it, how to build each one, and which of them is real protection.
ReadShopify access control apps, compared
Fourteen apps that gate a Shopify storefront, on the five questions that separate them: the flash, the outage, requests, cost, and whether free means free.
ReadRunning a private sample sale on Shopify
Invitation-only, time-boxed, or both: single-use codes that survive being forwarded, and why the sale collection is the one thing worth hiding outright.
ReadInfluencer campaigns on Shopify, and knowing which one worked
Why discount codes measure creator campaigns badly, what changes when the incentive is access instead of money off, and what makes attribution hold.
ReadShopify B2B, and the case it does not cover
What company accounts and catalogues give you on every paid plan, the one thing they assume, and how to tell whether you need anything else at all.
ReadKlaviyo for a gated Shopify store
A gate collects addresses faster than an open shop, and most of them are not yours to market to. Which ones are, and how to keep the four kinds apart in Klaviyo.
ReadRunning a drop on Shopify
VIP early access, presale waitlists, countdowns and what to do with the people who miss it: the mechanics of a launch that builds a list instead of spending one.
ReadSomething missing?
If you are trying to do something these do not cover, tell us. We would rather write the guide than have you guess.